Compare
Three ways to advertise your stock.
LaLista, an agency, or doing it yourself in Meta’s own tools. Here is how each one works, side by side — facts about the setup, not promises about results.
| LaLista | An agency | Doing it yourself | |
|---|---|---|---|
| Who makes the ads | Made automatically — one for every car in your stock | The agency’s team, from your brief | You or someone on your staff, in Meta Ads Manager |
| Which cars are advertised | Every car in your stock | The cars agreed with the agency | The cars someone has time to post |
| When a car sells or the price changes | The ad follows at the next nightly sync | When the agency updates it — depends on your agreement | When someone updates it by hand |
| Ad account and Meta billing | Ours — the ads are included in the monthly price | Depends on the agreement — often your own ad account, with the ad budget billed separately | Your own ad account, billed by Meta |
| What it costs | €500 or €1,000 a month, ads included | The agency’s fee, and in most setups an ad budget on top | Your ad budget, plus your time |
| Your time | About ten minutes to set up, then nothing | Briefs, approvals and follow-ups | Building, checking and updating the ads |
| Where the ads run | Facebook and Instagram | Whatever you agree — can include other channels | Wherever you set them up |
| Commitment | Billed monthly, cancel any time | Set by the contract | None |
| What you see | Reach, impressions and clicks per car, in your dashboard | The agency’s reports | Meta Ads Manager |
Which fits
Honest about the trade-offs.
LaLista fits when
you want every car advertised on Facebook and Instagram without anyone on your team doing it, for one fixed monthly price.
An agency fits when
you want campaigns beyond your stock — brand, events, radio or print — or a person to plan them with you.
Doing it yourself fits when
someone on your team has the time and the Meta know-how, and you want to control every single ad.
We don’t claim that LaLista gets better results than an agency or than doing it yourself — for that we would need data we can show you. What we can show is how it works: every car, every night.